Good to talk through Future Agenda approach today with a pharma company as part of an overview of different organisations' takes on foresight. Off to Ireland now to share more views and looking forward to a discussion in Singapore next week on similar topic. Judging by number of downloads of book and ppt pdfs on slideshare, looks like lots of people are making use of the material
Global Launch
Terrific event last night in Turkey to launch the Future Agenda book and new website. Big press gathering took place beforehand with lots of TV coverage including Bloomberg, CNBC etc. Main event was held in an old power station that is now a museum and was suitability decked out with lights, banners, dry ice and huge screens. Around 200 people at the launch which included overview of the programme, talks by Vodafone CEO and input from Mike Hardy of the British Council and Peter Childs from Imperial College / RCA as well as sharing of some of the output from the RCA projects. With additional CNBC and BBC coverage taking place today as well as on-line sharing, looks like output will be across a wide audience over next few days. Thanks again to Sevil, Elif and the rest of the team in Istanbul for a great event.
Posted at 08:24 PM in Commentary, Media, Participants, World in 2020 | Permalink | Comments (0) | TrackBack (0)
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